Expanding Bombardier’s global reach

Over the past 18 months, Bombardier Commercial Aircraft has almost doubled the size of its sales and marketing team, placing strong emphasis on the ongoing regionalization of the teams. With approximately 75 per cent of the sales representatives being located in the markets they serve, the team keeps growing. The Regional Support Office (RSO) in Munich, Germany getting additional manpower. The company plans to double the staff to 40 people by the end of 2012 to provide expert support for CRJ and Q-Series operators across Europe and the Middle East.

The staff will include a specialist in structured finance. Bombardier will open its sixth RSO, in Russia, in September 2012. Continuing its aggressive pace of broadening its support services internationally, Bombardier expects to announce the appointment of an Authorized Service Facility (ASF) for CRJ and Q-Series aircraft in southern Africa in the near future; ASF’s in the Asia-Pacific region, including India, are on the horizon.

“Our customers are telling us how much they appreciate us bringing our considerable skills closer to their base of operations,” said Todd Young, Vice-president, Customer Support and Services, Bombardier Commercial Aircraft. “Our goal for these investments is to make it easier than ever to own and operate Bombardier aircraft.” As the global demand for air travel and new aircraft continues to shift towards growth markets, Bombardier Commercial Aircraft has significantly increased its marketing and sales teams, placing a strong emphasis on the growth markets to meet the demand.



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